The latest report by IMARC Group, titled “Sports and Energy Drinks Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2024-2032“, The global sports and energy drinks market size reached US$ 112.9 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 198.7 Billion by 2032, exhibiting a growth rate (CAGR) of 6.3% during 2024-2032.
Specialized beverages known as sports and energy drinks are intended to rehydrate and provide a quick energy boost for individuals engaging in physical activities or in need of a rapid pick-me-up. These drinks are crafted with essential components like electrolytes, sugars, and sometimes caffeine to help replenish lost fluids during exercise and enhance physical performance. Sports drinks are primarily focused on hydration and promptly replacing lost electrolytes, making them a popular choice among athletes. Conversely, energy drinks contain stimulants such as caffeine to offer mental and physical stimulation, leading to their widespread consumption in various work environments to boost concentration and combat tiredness. Currently, sports and energy drinks are accessible in supermarkets, convenience stores, vending machines, and online platforms, catering to a diverse range of consumers athletes to busy professionals.
Sports and Energy Drinks Market Trends and Drivers:
The rising popularity of fitness-focused lifestyles is fueling growth in the global sports and energy drinks market, as consumers increasingly seek out products that support their active pursuits. Effective marketing tactics, including partnerships with influential celebrities and sponsorship of high-profile events, have boosted brand recognition and customer loyalty. The market is also benefiting from the ongoing development of new and exciting flavors, as well as the introduction of healthier options that cater to diverse consumer preferences. Furthermore, the growing number of young people seeking convenient, portable beverages is driving demand, while the rapid expansion of urban centers in emerging economies and increased participation in sports and fitness activities are also contributing to the market's upward trajectory.
For an in-depth analysis, you can refer sample copy of the report: https://www.imarcgroup.com/sports-energy-drinks-market/requestsample
Report Segmentation:
The report has segmented the market into the following categories:
Sports Drinks Market:
Breakup by Product Type:
- Isotonic
- Hypertonic
- Hypotonic
Breakup by Packaging Type:
- Bottle (Pet/Glass)
- Can
- Others
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Convenience Stores
- Online
- Others
Energy Drinks Market:
Breakup by Product:
- Alcoholic
- Non-Alcoholic
Breakup by Type:
- Non-Organic
- Organic
Breakup by Packaging Type:
- Bottle (Pet/Glass)
- Can
- Others
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Convenience Stores
- Online
- Others
Breakup by Target Consumer:
- Teenagers
- Adults
- Geriatric Population
Market Breakup by Region:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa
Competitive Landscape with Key Player:
- Abbott Nutrition Co.
- AJE Group
- Britvic PLC
- Extreme Drinks Co.
- Fraser & Neave Holdings BHD
- GlaxoSmithKline Plc
- Red Bull
- Rockstar, Inc.
- Coca-Cola
- PepsiCo
- Arizona Beverage Company
- National Beverage Corp
- Keurig Dr Pepper Inc.
- Living Essentials
- Cloud 9 Beverages Private Limited
- Vitale Beverages Pvt Ltd.
Note: If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
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