The latest report by IMARC Group, titled “Durian Fruit Market Report by Product (Frozen Pulp and Paste, Whole Fruit), Distribution Channel (Supermarkets and Hypermarkets, Convenience and Specialty Stores, Online Stores), and Region 2024-2032“, The global durian fruit market size reached US$ 16.9 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 32.9 Billion by 2032, exhibiting a growth rate (CAGR) of 7.7% during 2024-2032.
Factors Affecting the Growth of the Global Durian Fruit Industry:
- Expanding E-Commerce and Logistics Industry:
The growth of e-commerce and advancements in logistics play a crucial role in the durian fruit market expansion. Improved transportation and storage technologies have made it easier to export durians to distant markets while maintaining their freshness. This development has significantly widened the potential market for durians, allowing exporters in Southeast Asian countries to reach consumers in Europe, North America, and other regions where the fruit was previously unavailable. E-commerce platforms have further facilitated the global reach of durian by allowing consumers to purchase the fruit online and have it delivered directly to their doorstep. This convenience has attracted a larger customer base, including those who may not have easy access to exotic fruits in local markets.
- Rising Demand for Exotic Fruits:
The global market for durian fruit is primarily driven by increasing consumer interest in exotic fruits. Durians, known as the "King of Fruits" in Southeast Asia, have gained significant popularity for their unique flavor and supposed health benefits. As global cuisine becomes more diverse, consumers are more willing to experiment with unfamiliar fruits, including durian. This trend is particularly evident in countries outside of Southeast Asia, where durian is increasingly found in supermarkets and specialty stores. The fruit's rich nutritional profile, containing vitamins, fiber, and antioxidants, appeals to health-conscious consumers. Additionally, the growing Asian expatriate community worldwide also contributes to the rising demand, as they seek the flavors of their native cuisine.
- Increasing Applications in Food Industry:
The incorporation of durian into various food and beverage products is another driving factor for its market growth. Beyond being consumed as a fresh fruit, durian is increasingly used in a wide range of products, including ice creams, confectioneries, pastries, and beverages. This versatility has opened new avenues for durian consumption, appealing to a broader audience. Food manufacturers are experimenting with durian flavors, capitalizing on its unique taste profile to attract consumers looking for new and exotic food experiences. The trend of incorporating durian in mainstream food products is particularly noticeable in Southeast Asia, and is gradually gaining traction in Western markets as well, further propelling the global durian market.
Competitive Landscape with Key Player:
- Durian Harvests
- Grand World International Co. Ltd.
- Hernan Corporation
- Interfresh Co Ltd
- SunFresh Fruit Hub Sdn Bhd
- Sunshine International Co. Ltd.
- Thai Agri Foods Public Company Limited
- TOP Fruits Sdn. Bhd.
For an in-depth analysis, you can refer sample copy of the report: https://www.imarcgroup.com/durian-fruit-market/requestsample
Report Segmentation:
The report has segmented the market into the following categories:
Breakup by Product:
- Frozen Pulp and Paste
- Whole Fruit
Frozen pulp and paste represented the largest segment as it is widely used as an ingredient in ice creams, smoothies, desserts, and baked goods.
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Convenience and Specialty Stores
- Online Stores
Supermarkets and hypermarkets represented the largest segment as they typically provide fruit sections where durian fruit is displayed alongside other fruits.
Market Breakup by Region:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa
Asia Pacific leads the market due to the abundant availability of fruit.
Global Durian Fruit Market Trends:
Countries such as Thailand and Malaysia are leading in durian production and export. These nations are investing in infrastructure and logistics to facilitate the export of durians, including the development of cold supply chains to maintain fruit quality during transport. Besides, durian enthusiasts are exploring different durian varieties, each with its unique flavor profile. Some varieties are known for their sweetness, while others are prized for their pungent aroma. This diversity in durian cultivars is driving interest among consumers. Moreover, beyond fresh fruit, the durian market is expanding into processed products such as durian candies, snacks, frozen durian pulp, and durian-flavored desserts. These products cater to consumers who may not be familiar with the fresh fruit but are curious about its taste.
Note: If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
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